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Services

The list of services below is shared as a basis of discussion. It is not exhaustive.

Let's talk about your needs and we will find the right solution

Advice to leadership team

EXECUTIVE ADVISOR

  • For Boards

  • For entrepreneurs and SME's

eCommerce acceleration

eCOMMERCE ACCELERATION

  • Optimization of Branded content and in-store visibility

  • Management of Retail Media options (Display/ Video/ Search)

  • Social commerce

  • Traffic to store management

  • Customer Experience and CX Optimization

  • Integrated PPC/SEO strategies

  • Website conversion audits

  • eCommerce recruitment

CRM and loyalty programs

CRM

  • Definition of CRM strategies

  • Email and social media campaigns

  • Customer Data recruitment

  • Reporting and optimization

  • Digitalization of customer interfaces

Agency Management

AGENCY MANAGEMENT

  • Support and lead of pitches and reviews (For both advertisers and agencies)

  • Scope of work improvement for improved added value

  • Performance and added value tracking

  • Assessment with key customers

Media & Communication

MEDIA & COMMUNICATION

  • Optimization of processes for the development of integrated 360 strategies

  • Review of briefs and optimization of formats

  • Delivery of audience data insights and definition of content and contextual territories

  • Implementation support of Marketing Mix Modeling

  • Media Planning

Data Solutions & Programmatic

DATA & PROGRAMMATIC

  • Data hygiene and analytics

  • Strategies for 1st party data at scale

  • Digital campaigns performance tracking, reporting and optimization

  • Private Market Place set-up

  • Improvement of viewability/ safety/ IVT rates

  • DMP or CDP solutions

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SUSTAINABLE GROWTH

  • Measurement of value creation from sustainability efforts

  • Identification of most relevant initiatives

  • Impact of sustainability on Brand performances

Creative excellence

CREATIVE EXCELLENCE

  • Content strategies and management

  • Advertising creative assessment guidelines

  • Optimization of internal and external processes

  • Multi-agency management

  • Content optimization in owned assets (Websites/ Social media)

  • Mobile optimized formats

Marketing Operations

MARKETING OPERATIONS

  • Marketing audits: People, processes & data

  • Competitive analyses

  • Market researches lead

  • Measurement frameworks

  • Campaign development

  • Governance

  • Marketing and Media systems implementation

Training and coaching

TRAINING AND COACHING

  • A la carte training and coaching sessions 

  • Workshop facilitation

  • Training to Media & Digital systems

  • Representation in industry associations

Project Management

PROJECT MANAGEMENT

  • Coordination of teams

  • Follow-thru of project deliverables

  • Marketing tests implementation

Accounting

ACCOUNTING

  • Accounts payables

  • Accounts receivables

  • Preparation of accounting audits

  • Payroll accounting and administration

  • Administration of payments

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